2012年11月11日星期日

Maxis offers logistic solution for SMEs

Maxis’ Managed M2M solution is the country’s first and only self-managed web-based fleet management solution in Malaysia.

M2M offers business owners more information about their business processes, more automation with which to manage assets and increase productivity, and enables enterprise to offer customers a new generation of services with a lower cost to serve. Combined with Maxis’ 2G and 3G network, the widest and fastest in the country, enterprises can monitor their mobile vehicles and perform remote diagnosis anytime and wherever they are.

This provides benefits such as increased driver productivity based on location-based tracking anytime, anywhere; reduced driver overtime enabled by way of monitoring trip reports; and remote monitoring facilitated through automatic notifications of violations such as speeding, off-hour operations, among others. This will also ensure that SMEs gain greater visibility across their business, mitigate risks and increase overall efficiency.

The Logistics & Warehouse Management system via Maxis Cloud’s enables SMEs to run back-end business processes smoothly with the lowest capital expenditure while offering overall operation visibility in real-time and increasing efficiency. Maxis Cloud also offers customers comprehensive total logistics management software and applications for freight and forwarding, as well as shipping, transport and warehouse. In addition, companies will also be able to lower administrative costs through automated tendering, shipment creation and consolidation processes.

Maxis FLS enables SMEs to enjoy savings offered by Maxis mobile rate plans with their office fixed line phone. With free calls of up to 38 hours between company lines, whether fixed or mobile, within one office location or between branches, companies can enjoy savings of up to 40% on their company’s monthly phone expenses. With Maxis FLS, warehousing and logistics companies who do not have fixed coverage at their site offices will have access to a proper communications system, allowing them to connect with their workforce in different locations. The revolutionary FLS bundled with Unity Hotline solution also enables customers to distribute up to 30 concurrent incoming calls to a maximum of 100 Maxis mobile lines from one single business number.

“Built for SME – Logistics & Transportation provides logistics SMEs with end-to-end solutions from mobile to applications and software under one bundled offering that is designed to help their business run efficiently and in the most cost-effective manner. This solution will benefit price-conscious SMEs who require communications technology at low upfront investments

and maintenance costs, and will enable them to access these services through a single provider to address all their communications needs,” remarked Fitri Abdullah, Head of Maxis Business Services.

Telecom analyst Chetan Sharma says that the telecom industry has been through three distinct revenue waves in its history. First there was the voice wave, then messaging and finally data.

Both the first and second of these waves produced phenomenal profits for decades but now are in serious decline due to market saturation and the rise of consumer-friendly OTT alternatives. While many in the industry see the third wave as being a replacement cash cow, others believe operators must look beyond data revenue to the fourth wave: OTT and Value Added Services (VAS).

Having become accustomed to diets of “all you can eat” data bundles, consumers naturally expect the price of data to drop over time, not rise. If operators bump up data costs, we can assume consumers will respond by flocking to services like Freedom Pop, which relies on Wi-Fi as the main source of data, switching only to cellular data when Wi-Fi is unavailable.  So while data will undoubtedly continue to be a major part of operators’ revenue, there is only so much cash they can directly extract from it. And more importantly it’s highly unlikely that that revenue will ever compensate for those lost from the decline in voice and text use.

The fourth wave is already building rapidly, as people are now using their mobiles to do everything from paying their grocery bills and online shopping to downloading digital media or even checking their medical records. Virtually all of these services are provided not by operators but by third parties. This has understandably rattled most operators’ cages. Many have panicked and gone so far as to throttle their users’ service in response – or even completely blocked them from using services such as Skype.

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